To enable newsletters for your publication, navigate to SettingsEmail newsletter and toggle newsletter sending on.

Once enabled, your first newsletter will appear. Click Customize to configure your newsletters settings.

Name & description

Setting a custom name and description for your newsletter makes it easier to identify inside Ghost. You can also choose to display the newsletter name within your email templates.

Email addresses

Set a custom sender name, ‘from’ email address, and ‘reply-to’ email address for your newsletter — read more on choosing a good custom sender name.

  • Sender Email Address
    This is the email address your newsletters will come from when your newsletter lands in the inboxes of your members. By default, this is configured as a noreply email address.
  • Reply-to Email Address
    This email address is used for replies to your email newsletter when your members reply directly from any newsletter they received.

If you'd like to change the Sender or Reply-to email addresses, enter the new email address to be used and click Save. This sends a confirmation email to the new email address, containing a link that must be clicked to verify and activate the email address.

Once custom Sender or Reply-to email addresses are activated, these email addresses will also be available to be set as the support email address for your members.

Member settings

Enable or disable whether or not your newsletter should be automatically applied to new member signups to your publication. When enabled, members will automatically be subscribed to this newsletter.

Using multiple newsletters

Ghost allows you to create more than one newsletter, each with its own subscriptions, settings and template design. This means you can give your audience the option of what email content they'd like to subscribe to.

Here are a few examples of how you might use multiple newsletters:

  • If you cover different topics in your content, your audience can decide which topics they’re most interested in.
  • If you send daily newsletters and weekly roundups, your audience can decide when they’d like to hear from you.
  • Give your audience the chance to subscribe to your newsletter and your podcast episode reminders, or just one.

Add a newsletter

To add an additional newsletter, click + Add newsletter

Email newsletter settings screen, focus on the "Add newsletter" button

Each newsletter can have its own name and description, and Members can also automatically be opted-in (or out) to receive newsletters you create.

The create newsletter form

Once created, you’ll have additional options to customize your email newsletter design, and your newsletter will appear within Portal when new members signup, as well as when existing members manage their account preferences.

Example of the customer facing Portal sign up form, with nultiple newsletters enabled

Archive a newsletter

Archiving newsletters allows you to make any newsletter you create unavailable to members.

Email newsletter settings screen, focus on the "Archive" button which archives a newsletter

Once archived, the newsletter will also be unavailable as an option when publishing new posts.

Once your emails are setup with the correct names and settings, it's time to set your email template design.