5 tips on transitioning from career to creator with Matt Brown
How to leverage where you've been into what's next.
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⚙️ Why you already have the leverage you need
Many creators view leverage as an external instrument: relationships, funding, etc. But that's only one type. Leverage is anything that gives you an advantage — any tool, opportunity, or skill that multiplies what you do and its impact on others. Sometimes we just need a little help identifying what
Read more💻 The next generation of technology for indie publishers
It was an exciting week here at the Ghost HQ (just kidding, we don't have an office) — because on Monday we launched the latest major version of the product after more than a year of working on new features. To celebrate, we're sharing some of the
Read more🏁 The first requirement to win as a creator
Is that you have to be willing to play. Yes, the game of putting yourself, your ideas, and your content out into the world can be intimidating. But, you wouldn't be reading this if you weren't ready. 💬 In this week's issue: * Ownership. See the
Read more🗝 The honest way to win on social
Is to forget about scale and focus on individual relationships. Reach, virality, and exposure are all byproducts of being a real human online. This week's resources will help you start thinking less about what you want to make, and more about who you want to help. 💬 In this
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Hiring for creators: What to know before growing your team
Here's how to find the perfect fit for your business.
Read more📚 Success is not about what you know
It's about what you learn while doing. No person running a five, six, or seven-figure newsletter knew the exact path forward when they began, but they started anyway. And now, it's your turn. 💬 In this week's issue: * Upside down niches. Why thinking small is
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Email sender name best practices
Find out how to set the best sender name for your newsletter and increase your open rates.
Read more👍 How to pick the right models of success
Find two or three creators whose businesses inspire you (what they publish, how much they charge, who they reach, etc.), learn from them, and ignore everything else. Success is as much about what you don't do as it is what you commit to. This week's resources
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Advanced pricing strategies for publishers
How to find the right number for your business.
Read more🙇♀️ The truth about building an online business
It's messy. The path is winding and on your way toward your goal, you might hit a few dead ends and need to turn around. But the path, the opportunity, and the success are there for those who persist. This week, here are a few resources to keep
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7 Ghost integrations to help you grow your publishing business
The smart way to get more done in less time.
Read more🏆 Why weird businesses keep winning
Have you ever looked at someone else's newsletter, blog, or project and thought "I never would have thought of that!" The goal is to get strangers to say the same thing about your work. And the only way to achieve that is by leaning into what
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How to create your first content calendar: A step-by-step guide
Few tools can transform a creator's business like this one.
Read more🧠 How to shortcut the creator learning curve
In the creator economy, collaboration trumps competition. This week, see how learning from others can speed up your success. 💬 In this issue: * YouTube village. Why the impact of what you create might be bigger than you think. * Increased earnings. What can big-name publishers teach us about the strategies really working
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