Kym Ellis

Creator content marketing funnel: How to grow your audience from 0

Understanding the marketing funnel will help you find an audience, build trust and grow your business.

#140 — The proven way to find your niche, explained

There's lots of genuinely useful things to read in this issue, including a guide for how to find a profitable niche, takeaways about how successful startups acheive content-driven growth and a deeper look at how the creator economy is just getting started. Plus: A couple of important Google updates.

3 min read

Should you launch a newsletter referral program? ⭐️

A rewards program isn't a silver bullet for growth, and requires a lot of resources.

6 min read

#134 — Real newsletter growth tactics inside

Your weekly curation of news about independent publishing below includes a lot of growth tips that you're not going to want to miss, including how to grow your email list, increase revenue, attract sponsors and what time you should deliver emails. Enjoy! 💸 Business models [Podcast] Growing a newsletter

2 min read

#103 — Fighting churn with data

This weeks top stories in publishing includes discussions about how journalists are navigating protests, a podcast about what brands can learn from big publishers and examples of publishers who are successfully reducing churn. 💯 Top picks 3 lessons from the latest news media innovation winners [https://www.twipemobile.com/3-lessons-from-latest-news-media-innovation-winners/] Real

2 min read

#101 — Using data for effective subscription marketing

Welcome, Sunday subscribers and thanks for joining to all of our newcomers this past week.

2 min read

#100 — The importance of diverse revenue streams

Welcome to the 100th issue of Publisher Weekly! 🎉

2 min read

#99 — 8 steps to strengthen your newsletter strategy

Welcome to the latest roundup of the biggest stories about independent publishing.

2 min read

#98 — Huge growth in subscriptions for digital news and media

Hi and welcome to all the newest subscribers. We’re seeing lots of new people joining these past few weeks 🙌

2 min read

#97 — Designing a platform for indie writers who want to monetise their content

Welcome to our new subscribers this week - thanks for joining the community. Hope you enjoy this weeks curation of the most important stories in independent publishing.

2 min read

#96 — What you can learn from the top 8 paywall models

Welcome to our newest subscribers 👋🏼 This weeks issue is packed full of interesting stories about revenue models, YouTubers and booming subscription rates during a global crisis. It was difficult to feature just one article as a top pick!

2 min read

#95 — Member-driven organisations are learning how to adapt

Hello friends! We’re back with another issue of the most important stories, research and ideas for independent publishers.

2 min read

#93 — Coronavirus has shown us that the news industry needs to change

Welcome to our new subscribers 👋🏼As we navigate these unprecedented times, we’ve considered whether we should pause this newsletter for a while.

2 min read

#92 — Major news publishers take down paywalls during times of crisis

This weeks issue covers how publishers are handling coronavirus coverage, alongside your regular weekly roundup of stories about business models, tech & journalism.

2 min read

#91 — Subscription strategies for publishers

Welcome back to your weekly roundup of the most important stories in independent publishing!

3 min read