Want to get featured below? Submit an article.
There's lots of genuinely useful things to read in this issue, including a guide for how to find a profitable niche, takeaways about how successful startups achieve content-driven growth, and a deeper look at how the creator economy is just getting started. Plus: A couple of important Google updates. Have a great Sunday!
💯 Top picks
Finding a niche in the creator economy can be tough. It's not just about the topic you create content about, but more about what unique value you bring to that topic. The latest article on our blog explores how to find the overlap and find a monetisable niche that gets noticed.
💸 Business models
Don't miss this thread on IndieHackers where Linda Z shares an impressive milestone and some insights from the journey to 5,000 subscribers and launching a paid product that generated $22k in 4 weeks!
A great overview of which startups are best at content-driven growth and what you can learn from them, with a list of high-level takeaways over at Lenny's Newsletter.
The world is more online than ever, the gatekeepers have gone, and there's an audience out there for everything.
Dive into the thriving membership model of Argentinean news site RED/ACCIÓN in this episode of the Reuters Institute 'Future of Journalism' podcast.
"Here’s an idea to steal and adapt: If you want to maximize your digital subscription growth, you must have a focused plan on not only how to grow your subscriber base, but also how to retain and improve the engagement and loyalty of your current subscribers."
📝 Modern publishing
The Subscription Economy has grown nearly 6x (more than 435%) over the last 9 years, according to Zuora, and the uptick is expected to continue.
"The merger of Penguin Random House and Simon & Schuster has the potential to touch every part of the industry, including how much authors get paid and how bookstores are run."
📬 Email newsletters
Get some tips to improve your subject lines and increase your stats.
If you need a bit of inspiration for the emails selling your products, check out this list. Even if you don't find an idea you like in here, at least you can discover that thisweekin.cat is a thing that exists in the world!
"This update will introduce new page experience signals, combining Core Web Vitals—designed to measure how users experience the speed, responsiveness, and visual stability of a page—with the existing search signals."
The search company clarified its plans for targeted advertising, promising not to use other ways to track users around the internet following the end of support for cookies in Chrome by early 2022.
❤️ Enjoy this newsletter?
Forward to a friend and let them know where they can subscribe (hint: it's here).
Wanna get featured? Submit a story for us to include.
Anything else? Hit reply to send us feedback or say hello.
Join the invite-only community! Connect with like-minded people who create content professionally. Fill out this form to get on the list!