The Newsletter

The Newsletter

50k people rely on the Ghost Newsletter to stay ahead of emerging trends, products, and ideas in the creator economy. Subscribe to get actionable tips to grow your creative business every week!

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๐Ÿ•ต๏ธ Optimizing for search engines

If you grew up being the middle child, you know what it's like to go unnoticed. If you've spent a ton of time creating great content that never appears in Google, it can feel like you're the middle child of the publishing world. That

6 min read
๐Ÿƒ Crafting a new leaf โญ๏ธ

Constructing the perfect website and publication is always a tall order. Not only are you building a space that should feel like home to you and your team, but your site must also appeal to the fickle masses who may or may not be interested in what you're

7 min read
๐Ÿ’– Loving your content โญ๏ธ

If you're struggling to make your publication the passion project you've always dreamed of, you're not alone. Not everyone has the natural ability to gather and present their thoughts in presentable and palatable packages for easy audience consumption. This week's newsletter is

7 min read
๐ŸŽ‰ Newsletter resolutions โญ๏ธ

Happy 2024, everyone! Don't you just love that new year smell? Nothing feels better than hitting the reset button and leaving your baggage behind. (Pay no attention to the failed 2023 resolutions behind the curtain.) In celebration of starting fresh, this week's newsletter is about creating

7 min read
๐Ÿš‚ Powering through

Welcome to our last newsletter of 2023! We had an exceptional year at Ghost, and we hope yours was just as special. During this time of reflection, you're probably asking yourself, "How is 2023 already over? Wasn't Halloween just a week ago? Why do my

6 min read
โ›ต๏ธ Setting sail with sponsorships

When you've poured your heart and soul into your newsletter, you want it to stick around as long as possible. To secure a bright future for your hard work, it might be time to start thinking about monetization, specifically email newsletter sponsorships. This week's newsletter is

7 min read
๐Ÿ‘ฝ The UX-Files

Do you have a special eye for design? (Yes, we do think the purple couch pairs well with the cow print chair. ๐Ÿ„) Having great style shows the outside world what your inner self stands for. This principle doesn't just apply to the home you live in or the

7 min read
๐ŸŽธ Getting your brand back together

When you think of your favorite brands, what sets them apart? Is it their exceptional products and helpful solutions, or is it the way they make you feel? Nowadays, creating emotional connections with your audience is essential for building brand success. This week's newsletter is about the importance

6 min read
๐ŸŽจ Conquering the creatorverse

For years, you've been posting food pics on Instagram, sharing style inspiration on Pinterest, and arguing with your uncle on Facebook. You've amassed hundreds of followers across all platforms who love your vibe, but you're not sure what your next steps should be to

7 min read
๐Ÿ“ Reinvigorating your roadmap

Everything feels so hopeful when you take your first dip into the cool, refreshing waters of Lake Creator. The sun is shining, the birds are singing, and you've finally gotten that annoying jingle out of your head. But after a short while, the clouds roll in, and you

5 min read
โ˜๏ธ Being content with your content

You've chosen a platform, built a fancy website, and now you're ready to amass a loyal following. Are you forgetting something? Ah, yes. Content! A shiny blog means nothing if you don't furnish it with hearty content to make your readers feel at home.

6 min read
๐Ÿงฒ Mastering the art of magnetism

Captivating an audience can be a daunting task. When you're not struggling to manifest your next big idea or worrying about AI taking your job, you're bombarded by a cacophony of voices telling you that you're not good enough. ๐Ÿ‘น This week's newsletter

6 min read
๐ŸŒˆ Navigating the content spectrum

It can be difficult to steer through The Creatorverseโ„ข as both a newbie and a veteran. Once you think you have everything nailed down, a wolf dressed up like a grandma blows porridge all over your house. This week's newsletter is all about dusting yourself off and creating

6 min read
๐Ÿ”ฎ Unlock the magic of copy that converts

Welcome back, folks! Quick announcement: After more than 5 incredible years of crafting and sharing the Ghost newsletter, we've decided to transition to a bi-weekly schedule. Don't worry, we're still committed to bringing you in-depth stories from across the creator economy. Mark your calendars,

6 min read
๐Ÿ’ป Design your dream landing page

Welcome back, everyone! Inside this week's issue, you'll discover the freshest new features in Ghost, alongside the most compelling stories and insights in the world of publishing. Settle in with a beverage of your choice, and let's jump right into what's new!

5 min read

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