The Newsletter

The Newsletter

70k people rely on the Ghost Newsletter to stay ahead of emerging trends, products, and ideas in the creator economy. Subscribe to get actionable tips to grow your creative business every week!

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πŸ“ˆ Raising your revenue

Whether you began your blog as a fun hobby or have always been planning for profit, it might be time to start getting paid back for all of your hard work. Once your publication has a life of its own, keeping the beast fed should be a high priority, and

6 min read
♻️ Repurposing your projects

With 2025 only a few months away and the holiday season quickly approaching, you may struggle to find the time to develop your final publishing ideas to close 2024 with a bang. If your hair is officially on fire, fret not, friend. This week's newsletter is about repurposing

7 min read
πŸ§‘β€πŸŽ¨ Designing your dreams ⭐️

When brainstorming a bold look for your publication, the perfect images you see in your head may not always reach your screen. It's easy to think of fantastic design plans; the hard part is making them a reality, especially if you don't have all the know-how.

6 min read
πŸ§‘β€πŸ”¬ Analyzing your audience

Trusting your intuition regarding your business, staff, and readers is essential for a long-lasting, successful publication. If you're noticing that your quality content just isn't getting the attention it used to, it may be time to take a step back and assess the situation. This week&

6 min read
πŸ’° Knowing your worth

The content you send out into the world has immense value. You help your followers solve problems, provide them with entertainment, and give them a sense of community. You recognize your hard work is worth something, but deciding the dollar value of your content isn't an easy puzzle

7 min read
πŸ—žοΈ Newsifying your niche ⭐️

Local news brings communities together, underlines different perspectives, and sheds a guiding light on how policies impact your neighbors. If you want to build a publication with purpose, local journalism could always use more boots on the ground. This week's newsletter is about what it takes to create

6 min read
πŸ“‡ Assembling your team

Working alone can be peaceful. You don't have to worry about anyone else, and you can expect the expected, but doing everything yourself can only take your business so far. If you've got big publishing dreams, you need a dream team to help achieve them. This

7 min read
🧱 Building your bedrock

When laying the foundation for your publication, it can be exhausting to figure out what structures to invest in and which systems will meet your customers' needs. How do you know what will be a benefit, and will that benefit eventually turn into a limitation? The pressure is pressuring,

6 min read
πŸ’₯ Establishing your origin ⭐️

Every legend has a beginning, and every publication starts at zero. When making the tall leap to run your own blogging business, things can feel a bit up in the air. You've got the skills, the content, and the personality, but you don't yet have the

7 min read
πŸ—£οΈ Talking the talk

When it comes to gossip, it's wise to remember that other people's opinions of you are none of your business... unless it's positive gossip, of course. Who can resist being referred to favorably? This week's newsletter is about why referral programs are

6 min read
πŸ–ŠοΈ Putting pen to posts

When you first launched your new blog, everything felt so light and free. You posted a little here, gained some new members there. But as your business started to boom, you began to lose sight of why you started your publication in the first place: words. This week's

8 min read
πŸ’ Marrying your members

Keeping the attention of wandering eyes on a computer screen in 2024 can be a lot like herding cats. You put so much time and energy into composing the perfectly formatted newsletter, but all of your hard work can sometimes get lost in the weeds. This week's newsletter

6 min read
🏘️ Cultivating community

In a world full of technology and AI, constantly craving organic connections is something we all have in common. That's why creating a thriving online community where your followers can flourish is more important than ever. This week's newsletter is about giving your business a human

8 min read
πŸ“’ Promoting your publication

Feeling like you're screaming into an empty void after creating great content can be maddening. Putting all your blood, sweat, and tears into your work to hear only crickets isn't the dream you envisioned when starting your blogging business. This week's newsletter is about

7 min read
🎩 Publishing professionally

Making a living from your leisure writing may seem like a far-fetched idea in today's economy. Many naysayers underestimate the power of publishing, but your writing talents will always have value as long as people keep searching the internet for answers and community. This week's newsletter

7 min read

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Create your brand: Launching a publication Start publishing: Creating content that works Grow an audience: Finding your true fans Build a business: Earning revenue from your work