Team Ghost

You've chosen a platform, built a fancy website, and now you're ready to amass a loyal following. Are you forgetting something? Ah, yes. Content! A shiny blog means nothing if you don't furnish it with hearty content to make your readers feel at home.

Captivating an audience can be a daunting task. When you're not struggling to manifest your next big idea or worrying about AI taking your job, you're bombarded by a cacophony of voices telling you that you're not good enough. 👹 This week's newsletter

It can be difficult to steer through The Creatorverse™ as both a newbie and a veteran. Once you think you have everything nailed down, a wolf dressed up like a grandma blows porridge all over your house. This week's newsletter is all about dusting yourself off and creating

Well hello there! We trust you've had a week full of achievements and a weekend to recharge. Dive in for your routine dose of ideas and innovation  from across the creator economy — best served hot 🍕 💬 In this week's issue: * Internal change – How to take back control

Welcome back everyone, hope you're having a great Sunday. This week's top stories come from a number of different corners of the creator economy universe, so hopefully there's something in here for everyone. Enjoy 🗞️ 💬 In this week's issue: * Copy or content. What&

Welcome back to your weekly roundup of the top ideas and stories in the creator economy. We took a short break last Sunday as the Ghost team got together for our annual retreat (which means cool things are coming soon 🤫). We're excited to be back. Let's

Happy Sunday everyone! Grab a drink and dive into this week's roundup which is packed full of newsletter growth stories and tips ☕️ 💬 In this week's issue: * From 0 to 1k — How one publisher hit the 1,000-subscriber milestone without a pre-existing audience. * Content formatting is important,

Welcome back! Hope you're having a relaxing Sunday. This week's roundup is all about reader engagement and community, with a side-serving of AI tips (mmm... roboty). Let's tuck right in 🍴 In this week's issue: * An audience determines the success of the creator.

It's officially springtime! A season all about new beginnings, allergies, and butterflies 🦋. During this time of revival, newsletters are also having a moment of resurgence. We love to see it! 💬 In this week's issue: * Our latest email feature updates unlock many different email possibilities, here'

Happy Sunday everyone. This week's issue is packed full of tips for you can use to boost conversions and increase email open rates. Nice. Let's do some magic! 🤫 New stuff landing in Ghost in the coming weeks — if you don't want to miss out,

Welcome back! Whether you're a seasoned subscriber or a new addition to our community, we're thrilled to have you here. If you're eager to learn how to cultivate and keep a loyal audience, you won't want to miss out on these insights.

Happy Sunday, Ghosties! (No? We're still workshopping a fandom name.) Welcome to issue #240 of your weekly roundup of emerging trends and ideas in the creator economy. This week's top stories come from three different corners of the publishing universe. So, aim for the stars, and

Is it just us, or is it often harder to write a one-liner for your marketing than it is to write an entire newsletter? Marketing copy is super important, it's your elevator pitch to the world, but it's not always easy to write — so we'

It's estimated that there are more than 50 billion indexed web pages on the internet today, making it more complex than ever to get your voice heard, despite all the technologies that are supposed to make it easy (we're looking at you, Twitter Blue). The solution?

Selling out has never been cool (unless you're the cast of Breaking Bad). But you still gotta make a living, right? So, how do you sell yourself without selling your soul? By putting value in your values. 🙏 💬 In this week's issue: * Sponsorships. Find out how to