Start here.
A library of resources to help you share content, grow your audience, and build an independent subscription business.
Part 1 — Building
Not sure where to begin? Dive into our tutorials and guides for people who are new to Ghost and setting up a brand new publication.
How to setup your Ghost publication2 min read
How to publish your first post
4 min read
Building your audience with subscriber signups
2 min read
Sending email newsletters
2 min read
How to sell premium memberships
2 min read
Explore the full series →
Part 2 — Publishing
Learn the techniques required to create consistently and share your creative work with the world with these ideas and stories.
The unexpected (but proven) way to find your niche9 min read
6 types of newsletters you can start today
5 min read
A pre-publishing and post-publishing guide for new writers
8 min read
5 ways to repurpose content like a professional
7 min read
How to format a blog post: A complete guide for new writers
6 min read
Explore the full series →
Part 3 — Growth
Succeeding in the creator economy means building an engaged audience who appreciate your work. These tactics will help you do that.
Content strategy for creators: How to grow your audience from 09 min read
The strategy successful creators use to build trust with customers
6 min read
How to get your first 100 email subscribers
5 min read
How to get your first 1,000 email subscribers
5 min read
How to leverage SEO for a membership website
8 min read
Explore the full series →
Part 4 — Business
Get actionable ideas for your indie business and learn how to earn sustainable recurring revenue from your creative work.
Subscription business metrics explained for publishers10 min read
4 questions to ask before pricing your subscription newsletter
10 min read
How to increase the open rates of your email newsletter
8 min read
Conversion strategy: Turn more readers into paid members
9 min read
How to create a valuable offer that converts
7 min read
Explore the full series →
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CJ Chilvers
@cjchilvers
Wow, @Ghost is killing it today with their newsletter. It may just be me, but it seems like more time and care is being spent every week on it. If you can show me a link about my obsession I didn’t know about yet — that’s something.
2:22 PM · 13 Jun 2021
Arsala Khan
@arsalagrey
@Ghost has been my favorite company newsletter of 2022
6:21 PM · 4 Apr 2022
Lajos Nagy
@LajosNagyUK
Ok, the Ghost newsletter is hands down the best newsletter in my inbox and it is not even close. There's not a single other one that I am going back to read or look forward to getting. Excellent job!
6:09 PM · 17 Apr 2022