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The Newsletter โƒ 6 min read

๐Ÿงšโ€โ™€๏ธ Keep the creative spark alive

Welcome back to your weekly roundup of the top ideas and stories in the creator economy. We took a short break last Sunday as the Ghost team got together for our annual retreat (which means cool things are coming soon ๐Ÿคซ). We're excited to be back. Let's

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โƒ 5 min read

๐Ÿ›ธ Dare to be different

Happy Sunday everyone! If you want to grow your audience or build a successful community, this week's top stories are for you. Dive right in ๐Ÿคฟ ๐Ÿ’ฌ In this week's issue: * Find out how to grow (using Twitter) with these simple but effective tips * Lessons you can learn

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The Newsletter โƒ 7 min read

๐ŸŒฑ Building a loyal fanbase

Happy Sunday everyone! Grab a drink and dive into this week's roundup which is packed full of newsletter growth stories and tips โ˜•๏ธ ๐Ÿ’ฌ In this week's issue: * From 0 to 1k โ€” How one publisher hit the 1,000-subscriber milestone without a pre-existing audience. * Content formatting is important,

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The Newsletter โƒ 6 min read

โค๏ธ Make your readers fall in love (with your content)

Welcome back! Hope you're having a relaxing Sunday. This week's roundup is all about reader engagement and community, with a side-serving of AI tips (mmm... roboty). Let's tuck right in ๐Ÿด In this week's issue: * An audience determines the success of the creator.

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The Newsletter โƒ 6 min read

๐Ÿ’Œ Newsletters are having a moment

It's officially springtime! A season all about new beginnings, allergies, and butterflies ๐Ÿฆ‹. During this time of revival, newsletters are also having a moment of resurgence. We love to see it! ๐Ÿ’ฌ In this week's issue: * Our latest email feature updates unlock many different email possibilities, here'

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The Newsletter โƒ 6 min read

๐Ÿ”ฎ 5 tips for conversion magic

Happy Sunday everyone. This week's issue is packed full of tips for you can use to boost conversions and increase email open rates. Nice. Let's do some magic! ๐Ÿคซ New stuff landing in Ghost in the coming weeks โ€” if you don't want to miss out,

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The Newsletter โƒ 6 min read

๐Ÿ’ป The path to becoming a full-time creator

Welcome back! Whether you're a seasoned subscriber or a new addition to our community, we're thrilled to have you here. If you're eager to learn how to cultivate and keep a loyal audience, you won't want to miss out on these insights.

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The Newsletter โƒ 6 min read

๐Ÿ”— The art and science of SEO for independent publishers

Happy Sunday, Ghosties! (No? We're still workshopping a fandom name.) Welcome to issue #240 of your weekly roundup of emerging trends and ideas in the creator economy. This week's top stories come from three different corners of the publishing universe. So, aim for the stars, and

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How to build an independent local news product
Build a business โƒ 8 min read

How to build an independent local news product

Local news is in crisis. Traditional outlets saddled with debt are closing, leaving โ€œnews desertsโ€ behind them.

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The Newsletter โƒ 7 min read

๐Ÿฆ„ Proven ways to refine your marketing copy

Is it just us, or is it often harder to write a one-liner for your marketing than it is to write an entire newsletter? Marketing copy is super important, it's your elevator pitch to the world, but it's not always easy to write โ€” so we'

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The Newsletter โƒ 6 min read

๐Ÿค˜ How to cut through the noise and stand out online

It's estimated that there are more than 50 billion indexed web pages on the internet today, making it more complex than ever to get your voice heard, despite all the technologies that are supposed to make it easy (we're looking at you, Twitter Blue). The solution?

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The Newsletter โƒ 5 min read

๐Ÿ“ข How to sell ads without selling out

Selling out has never been cool (unless you're the cast of Breaking Bad). But you still gotta make a living, right? So, how do you sell yourself without selling your soul? By putting value in your values. ๐Ÿ™ ๐Ÿ’ฌ In this week's issue: * Sponsorships. Find out how to

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The Newsletter โƒ 6 min read

๐Ÿ’ฅ The art of disrupting the status quo

Welcome back to your weekly roundup of the latest ideas from across the Creator Cinematic Universe (cc Marvel). We're feeling positively giddy to share this week's curated stories with you, because they share a common theme that we're all about: naps! Just kidding, the

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The Newsletter โƒ 4 min read

๐Ÿ”ฅ Why we've misunderstood what it means to "focus"

For most of us, focus is synonymous with attention. It's light, like something we can toss around at a moment's notice. But this definition is incomplete. If you look up the origin of focus, you'll find that the word came from the center of

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The Newsletter โƒ 4 min read

๐Ÿ“š Why now is the time to get back to basics

Bruce Lee famously said, "I fear not the man who has practiced 10,000 kicks once, but I fear the man who has practiced one kick 10,000 times." Consistency, repetition, commitment. Starry-eyed success is often the product of mind-numbing routines. Doing the work, day in and day

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