Ghost for Startups

The world's best startups and content marketing teams use Ghost to power their company blogs and modern brand journalism.

Why should startups use Ghost?

Discover a platform writers love, built with technology developers prefer. Everything you need to share your startup story is here.

Modern & flexible

Build a branded startup blog

Each Ghost site is highly customisable with a sensible theme layer, and a marketplace of beautiful themes - or you can create your own.

Everything you need

Focus on your content

Stop wasting hours on site admin and spend more time building your brand, and developing meaningful relationships with your audience.


Ghost takes care of performance & SEO in the background with structured data, AMP, XML sitemaps and more – with no extra downloads or plugins required.

Meanwhile, writers can enjoy a familiar editing experience using dynamic cards that support image galleries, embeds, Markdown, HTML and bookmark links.

Sign up UI

Native membership features allow you to transform anonymous views into registered members, or even generate revenue with premium content and recurring subscriptions.

No more relying on basic page views: find out how your content truly resonates with your audience.

You’re in good company

Thousands of businesses rely on Ghost

The platform is trusted by a growing number of startups running their company blog, because it's flexible, modern and fully open source.

Buffer theme
Airtable theme
Close theme
And more

Features for startups

You can get started in minutes and all the features your growing team needs are built-in, with no bloated plugins to maintain.


Rich editor

Experience a familiar environment for writers that allows you to focus on one thing: creating unique content.


SEO built-in

Enjoy faster site speeds & built-in SEO with detailed structured data, canonicals, XML sitemaps, custom meta-data & more.

Tools for the team

Collaborate with your team of authors & editors - schedule content and assign multiple authors to a piece of content.

Group 13 Copy

Customisable themes

Build flexible site structures to suit your needs & stand out from the rest. Add your own branding, styles and domain name.


Memberships & subscriptions

Discover who is reading your content and get closer to your audience with native memberships & subscriptions with Stripe.


Real content gating

Publish premium content that is protected and accessible only to member accounts. Even if JavaScript is disabled.

Get started with Ghost today

We set up 6,572  new publications in the last week, yours will be up and running in minutes.

Try it for yourself with a free 14 day trial
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