What people say about Ghost

It has now been one year since I quit my full-time job to go all in on Tangle. Today, we have [75,000] paying subscribers. That’s roughly [$4M] in gross yearly revenue ... it’s the best paying job I’ve ever had.

After 12 years of creating content, our WordPress site had become a bloated, glitchy mess. And managing Patreon on top of it meant juggling multiple platforms that drained time we should have spent on what actually matters: creating and connecting with our community. We migrated to Ghost in 2023, and it's been a game-changer. The switch was surprisingly painless, and suddenly all those headaches disappeared. No more crashes, outdated themes, broken plugins, or dreading platform updates. The backend is clean and intuitive. Ghost doesn't take a cut of our membership revenue, and our overall operating costs have dropped significantly. But honestly, the biggest win is that we spend less time managing and more time doing the work we love.

Moving Webworm to Ghost has been the best decision I made all year. Not only for me, but for my readers. I had a 75-year old guy write in telling me how smooth it all was, which said it all.

Our experience migrating to Ghost was flawless. And considering that we were starting with nearly two decades of content from a somewhat obscure platform, what the Ghost team did was nothing short of absolute magic. Now that we're fully up and running here, I can say it's been our most successful year yet, and I only wished we'd done it sooner.

Readers are delighted I've moved off Substack and on to Ghost. The principles behind this place align with my own values and many readers' values too. It feels like a stronger foundation in the long run. Plus the tools are superb.

It's been over a month since we've moved to Ghost and already we've seen a dramatic uptick in traffic, newsletter sign-ups and revenue. Ghost is so much easier to use, ideal for publications, and provides tools that would have been difficult or impossible to manage at our old site.

Ghost just does things right. It builds tools and features I need, it's priced fairly and the concierge service is fantastic. I wouldn't use anything else.

Ghost gives us a clean, fast, independent newsroom where our polling and analysis reach readers without noise. It is the ideal home for TIPP Insights.

We power 15 communities with Ghost, it's proven to be the best membership platform on the planet.

Moving Drowned in Sound to the Ghost platform has been such a great decision. After most of our 25 years spent on a custom made CMS and trying various publishing and newsletter services (including ones we left for ethical reasons), this is the first place that has felt like being where of the future of the internet is headed.

Ghost was a natural choice for us – a high quality platform with all the right incentives built in for good writing and good community.

My initial take on Ghost was that it was much more cost effective, easier to use, reliable and would make publishing fun instead of a chore. Over the past two years on the platform, it has exceeded those expectations.

Ghost makes independent hyperlocal news publishing feasible. Full stop.

We've been using Ghost for years now and I can't imagine using a different publishing platform. It's effortless to use and manage our company blog.

As a developer, it's easy to spend a lot of time building your perfect blog. In reality, you lose a lot of time and forget about what's important, which is "writing". No more thinking, use Ghost.

We're so excited to be on Ghost, the tools at our disposal and the insights we get on our subscriber base are making a huge difference to our business.

We love Ghost! It's so much easier, cleaner and quicker than the competition! Best of all, we have UNLIMITED email sends. And since we're publishing 6-7+ articles a day on Broadband Breakfast using Ghost, we like the email-focused-attention that Ghost designers have thought through!

It just works. I've been self-hosting Ghost for a while now, but life has got busy, and this website is so important to me that I just don't want to deal with the hassle of self-hosting it. I just want it to be up and work, and the Ghost platform works.

As a diplomat and a politician I defend democracy and I fight for freedom from tyranny. Ghost was therefore the natural choice of publishing platform for my work.

I love everything about Ghost. It’s minimalist but powerful. Since migrating, our publishing has become faster, simpler, and more effective. It’s taken away the headache of managing multiple channels and freed us to focus on delivering valuable insights on global politics while growing The Geopolitical Desk.

When I left the local newspaper, I had two goals. To prove that local ownership matters and that I could build a digital-first news services that prioritizes its readers above all. After extensive research, Ghost was the platform that most aligned with those goals.

Knowing I'm actually the one in control of my publication and not having to concern myself with intangible platform moderation protocols makes for a peaceful newslettering experience.

Right now, using Ghost feels like a glimpse into the future of publishing, where we've wrestled our audience relationship back from the major platforms, thanks to the social web work they've done. I've been with Ghost since the Kickstarter, but it's never been a more exciting time to use it.

There isn't a better platform than Ghost, especially if you or your business publishes content. It's beautiful, clean, and functional, allowing writers like me to focus on our craft instead of managing our platforms.

It has been one year since we moved from Substack to Ghost and I wish I had done it sooner. I cannot recommend Ghost enough to people who are considering a switch or site development. Easily the best business decision I've made for my small independent media outlet.

Ghost has been essential in turning my basketball hobby into a profitable side-hustle that grows every year. I can't wait to see what they do next.

Ghost has been a gamechanger for us in launching a subscription-based news outlet. It wouldn't have been possible otherwise!

As volunteer journalists in Cork, Ireland, Ghost empowers us to run a professional news operation on a shoestring. The members feature helps fund our work while keeping emergency alerts free. We've gone from Wordpress to Cork's trusted source for breaking safety news - all powered by Ghost.

I've been blogging since 2005 and have worked with WordPress, Joomla!, Medium and Drupal over the years. After trying Ghost, I'm impressed—it's straightforward, incredibly fast, and handles all the management seamlessly.

Adopting Ghost as our community and publishing platform has been a huge upgrade. For years we maintained a built-in-house publishing platform, which took our time away from producing new content for our community. We've now grown to 3000+ subscribers and counting!

The transition to Ghost has been amazing. It’s given me complete creative control, faster publishing, and a seamless way to connect our stories, podcasts, and newsletters all in one place. It finally feels like our platform reflects the spirit of Causeartist.

Switching to Ghost gave us the freedom to focus entirely on our artists and audience. We cut the noise, kept our independence, and built a space that feels personal, fast, and global at the same time. It’s not just a platform – it’s the backbone of how Munchies Art Club connects art lovers, artists and art collectors worldwide.

Ghost makes the Provincial Times possible because it allows independent journalists to focus on facts, accountability, and public interest. With Ghost, the work stays reader-funded, transparent, and editorially serious. In an era of hollow platforms and louder nonsense, that independence matters.

Switching from Substack to Ghost was like moving from a cramped rental to actually owning my house. Suddenly, connecting a domain wasn't some convoluted chore and just worked. And the best part? I'm no longer handing over a big cut of my earnings for the privilege of writing.

Within 24 hours of having moved to Ghost, I was inundated with messages from my newsletter community complimenting me on the new look & feel. I'm so happy in my new home, and the customer support has been a breath of fresh air, helping me get unpacked.

Ghost is amazing. The product is effective and easy to use, and the team is about all the right things. I've been sending my newsletter for almost one year already and enjoyed every step of the way.

Independent media is the future, and the only place media can be truly independent is Ghost. I value knowing that my life's work does not depend on algorithms or corporations. Ghost is open-source, nonprofit, and flexible—and frankly, the best-looking platform you'll find.

I love Ghost! I was looking for the most ethical platform to build my subscription and blog on and found that Ghost is easy to use, it looks great and integrates everything I need!

As a multimedia storyteller, my Ghost site has what I need for both video and photo in my reporting. There are also countless templates with customizations. Now I have a professional news site to establish authority with our audience. The dashboard also makes tracking growth, members, staff and site usage so simple!

I left the newspaper business after 43 years to hang out my own shingle. Before making the leap, I did a lot of research. I feel fortunate — and I somehow look smart — to have landed on Ghost. Its ease of use have unburdened me to grow with my subscribers. Love the clean look.

Ghost makes setting up and publishing my adventures in sign painting a fun and rewarding experience. It's easy to use and the team are regularly adding well thought out features, most notably the new integration with the open social media of the Fediverse. I regularly recommend Ghost to those looking to publish, create a newsletter, or just build their own corner of the web, and with Pro you also get access to excellent customer service. Go Ghost!

After trying nearly every CMS out there (as well as building our own), Ghost is hands down the best we've used in our 25+ years - and when you include it's open source with has an incredible community, it's a no brainer.

I was very nervous to transition from Substack because I don't know a thing about websites but the concierge team made it all very easy and were always available to answer my questions, including jumping on multiple calls with me. I think this speaks to the ethos of the company, and I'm so glad I made the switch.

The ethics, principles and commitment of Ghost to developing what their writers want rather than what their backers want made the switch from Substack a no-brainer.

Life is so much better on Ghost. As someone who has moved from Wordpress to Substack to Beehiiv and back to Substack, and now to Ghost... I can tell you I'm not ever moving again. I can also tell you that moving to Ghost was the smoothest process of them all, with the concierge service taking care of everything and ensuring all my content and members came over seamlessly. I love the platform and can't recommend it enough.

Our newsletter has been our number one lead generator for years. Moving to Ghost not only offered us the best platform for a newsletter-driven business but also a robust website that presents our company in the best way possible! Get the most with Ghost!

Ghost gives us the speed, control, and clarity modern publishing demands. It lets us focus on content and growth without fighting the platform.

Ghost gives us total creative freedom without sacrificing speed or SEO. It’s the perfect platform for publishers who care about both performance and storytelling.

Ghost is hands down the best blog platform! You can tell that it has been crafted with love, care, and passion :)

Moving to Ghost was a great choice. It's a platform that focuses heavily on the writing experience and it's easy with no learning curve. Most of all it's an ethical choice and I can share my publication freely with no moral debt!

Ghost is a publishing platform that actually puts writers first, not a glorified social media app. It's the only platform I'd trust to host my independent media outlet.

Ghost is by far the cleanest and sanest blog platform out there. I can think clearly in this interface, and am very happy this isn't yet another lobster trap service which locks you into their brand. Ghost feels like it's mine and will stay mine.

We live in a difficult time where American democracy is under attack. Ghost provides an open platform, free from billionaires, algorithms, and questionable ownership, where we can share stories from our adversely impacted neighbors and those fighting for our rights.

Nothing beats Ghost for running a blog. Period. It’s the cleanest, smartest platform ever built and I say that as someone born before the internet existed, with Boomer parents and enough digital battle scars to write a trilogy. Trust me: I’ve seen every blogging platform in the wild, and Ghost is the only one that doesn’t make you question your life choices.

Switching to Ghost made publishing feel effortless. No plugins, no maintenance, no distractions – just a clean, fast platform that lets me focus on writing. It’s the first blogging tool I’ve actually enjoyed using.

I'm thrilled to be on a platform that lives its values, and that treats me like a person, not a product. And my readers are happier to support my work now that I'm here, too-- and since the interface is wonderful, it's win-win-win all around! I've been recommending Ghost everywhere I go.

I'm thrilled to be at a nonprofit that lives my values and delivers on beautiful newsletters and gorgeous posts in the process. What's not to love?

I'm thrilled to be on a nonprofit that lives its values, and treats me like a person instead of a product. And so many more of my readers are glad to support my work now that I'm here-- it's a wonderful platform for publishing, and win-win all around.

Ghost gives us proper ownership over our assets, where other platforms don't. Also, we love the content editor on Ghost, it allows us to create content while always keeping us mobile/platform friendly and compliant. It has made our user experience much more stable, when we try out new features on Ghost, we know they are going to work and work well, the first time.

Ghost changed the game for us. Just a month in and our traffic is up over 400%, the site is blazingly responsive, subscriptions are coming in, and we've been able to roll out four newsletters in four weeks with ease.

Ghost set-up is easy, while also providing a lot of customizability if you want to tinker later. This means our newsletter stands out from the sad beige ones flooding inboxes. Pricing is fair for all audience sizes and provides real value. Stop looking and just sign up for Ghost.

Ghost is one of the few platforms that actually supports scaling a content business. It gives us full control while staying incredibly fast and simple to use.

Switching from WordPress to Ghost has been such a calming experience. Ghost does most of what I want it to without the anxiety of plug-in updates, security updates, and never-ending SEO and performance tweaks. Everything just works and works well with Ghost.

I've tried most platforms, sometimes just researching, sometimes using them for myself or others. Ghost is a mile ahead of everyone else. The interface and general design polish / feature set / ease of us is unmatched. It's the first time that I've ever spent 1+ year without thinking about changing to some other provider.

The move from Substack to Ghost was smooth. Ghost gives us far more control, with higher open rates, lower churn and higher conversion rates. I'm very glad we switched.

Ghost is great! I moved here from Substack and never looked back. Plus, having my newsletter on the social web is the way of the future.

Ghost has taken away all the hard work from HOW I run my site, and allowed me to focus on WHAT content I want to share. I 100% recommend Ghost to anyone trying build a newsletter brand.

Ghost is really easy to use, and it is fast. I love their focus on quality over quantity. You should use this platform if you are a busy executive or content producer who doesn't have time to learn something complicated, yet you need a really professional site. Ghost is amazing!

Ghost has been a delight to not just publish with, but to write on. Its features help me really expand what Transfer Orbit can be, from tools on the back end to customizing its appearance to connecting with readers and fellow writers. I've been doing this for a long time, and it's one of the best platforms I've ever worked with.

Ghost has been a joy to publish through: its platform is versatile and customizable that best suits the needs that my publication needed.

I made the leap from Substack to Ghost and haven't looked back. Not only am I keeping FAR more in my monthly income--doubling what I was keeping this time last year, but I know I'm on a platform that values free speech.

We needed to scale but our simple wordpress site was showing its limitations. Migrating to Ghost gives us the tools to grow. We're in a whole different stratosphere now.

We chose Ghost over other publishing platforms to begin our news site because of the functionality and customization. Everything we need to run our cooperative business is available in one place.

It is simply the easiest and most comprehensive all-in-one platform to help you manage and scale your website audience. Highly recommended!

Ghost lets me speak to people without censorship or billionaire algorithms deciding who hears it. With the fediverse, our movement can finally connect directly — across borders, outside corporate control. That’s the future.

Moving my newsletter to Ghost led to an explosion of growth (10x), and also felt like untying my hands as a publisher. Suddenly, I could do just about everything I wanted to make the newsletter uniquely mine. Ghost's continued investment in supporting the Fediverse and independent publishers also just feels so good to be a part of.

With a solid and constant evolution journey, my choice of leaving WordPress for Ghost a few years ago has been validated.

Ghost continues to be the easiest way to set up a custom publication on the open web. The authorship experience remains sleek yet flexible, and it's easy to control what your audience sees and experiences. I don't have to worry that my platform is spamming my audience because I haven't reviewed my settings with a fine-toothed comb.

The biggest upgrade switching from WordPress to Ghost was the editing experience. WP's Gutenberg editor used to cry when my posts became longer than 2,000–3,000 words, which was a frequent scenario. I've written posts longer than 10,000 words and with 200+ images/videos on my Ghost blog without a hiccup.

As a DJ, my energy goes into the music, not into managing plugins, updates, and server configs. Ghost just works. My fans love it; a third of them open the newsletter. I moved from WordPress and never looked back.

We run a global techno radio show and release exclusive tracks, mixes, and stories every week. Ghost powers our publishing with speed, clean design, and complete control, making it easy to share new episodes, releases, and behind-the-scenes updates with our audience, all in one place.

It was very daunting getting off my former platform, especially as a tired/distracted mom and freelancer, but Ghost's concierge service smoothed the road. I love how my newsletter looks and am thankful it was so seamless for my readers.

Ghost was the perfect answer to my specific need — a platform that lets me create blog posts and send them as a newsletter. The fact that it’s a hosted solution with custom domains, supports payment integrations, and connects seamlessly with third-party tools is just the cherry on top.

Relieved to be in a place that is ethical, not-for-profit, and that also works brilliantly! And is easy to set up and run for someone like me.

For a variety of reasons, both social and financial, we migrated from another platform, and we have not looked back. The migration process was smooth, and where there were bumps, the customer service was responsive and personal — FIVE STARS! I can't wait to see where Ghost heads next as features, and to see the community continue to grow for the betterment of its users and the world.

My Ghost site is not only allowing me to share my journey as a first time author, but it is helping hone my ability as a tighter, more resonant, and meaningful writer.

Ghost gave us a deterministic publishing layer for scientific doctrine. Clean HTML, real SEO control, and zero platform friction. It’s the first CMS that actually respects how serious research should be published.

I'm a freelance science journalist and Ghost was the perfect place to launch my science newsletter. It's a rich tool that only gets better and better. Whether you're launching a little newsletter or building an independent online magazine, Ghost has you covered — and can grow with you.

I worked at Pitchfork for 12 years writing about punk records in the margins of my news job. see/saw was the impossible dream—the opportunity to engage entirely with punk music. Through Ghost, I'm growing an income as a punk writer and building a new publication of my own. I still can't believe it.

Ghost gives BCSDA a clean, credible way to publish ESG intelligence, grow our subscriber base, and turn content into meaningful member conversations — without the usual complexity.

I love Ghost. A clean, straightforward backend. Open source, but actually user-friendly with managed hosting at a good price. Plenty of options for integrations, but none I really *need* because it just works out of the box. And it meaningfully lets me control my own blog--I could move to self-hosting without missing a beat, if I wanted to, but Ghost Pro is worth it.

Moving to Ghost was definitely the best move we ever made for our newsletter. We gained 1367 new subscribers within the first week after migration. I have moved 3 sites to Ghost in the past month already.

Switching to Ghost transformed our business. The platform gives us all the flexibility we need, complete control of our customer database, 100pc uptime, and ultra-responsive support. It’s also absurdly low cost. Highly recommended.

We originally ran our airfare alerts on WordPress, but after looking into Ghost, it quickly became clear it was the perfect fit for what we needed. Instead of juggling custom integrations and a long list of backend tasks just to manage our emails, Ghost offered a seamless, all-in-one solution. After giving it a test run, making the switch was a no-brainer—and we haven’t looked back since.

Ghost is the perfect environment for writers to create the kind of work that they can feel proud of. Have been on the Ghost platform for about seven years and cannot recommend it enough.

Ghost made it simple to launch a cutting-edge site for aspiring elite athletes: sleek, clean, professional, on a lean budget.

Incredible progress from Ghost to support independent publishing with advanced publishing tools, integrated email newsletters, fediverse distribution, and now discovery tools. This platform just keeps getting better!

Ghost let us build a document-driven art newsroom with multiple newsletters and native payments. The platform feels built for serious publishers, and we regularly hear from readers and sources that Urgent Matter looks authoritative and established well beyond its age.

Switching to Ghost was one of the smartest moves our feminist, independent, worker-owned media collective has made! The Concierge service was incredible and we're already seeing growth and more reader engagement.