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💯 Top picks
Uri speaks to The Small Business Show about running several businesses around something worthwhile.
💸 Business models
"The team wants to attract 10 million subscribers across all of the brands’ newsletters and increase the newsletter business from a seven-figure revenue stream to an eight-figure revenue stream year-over-year." One of their growth strategies is to launch a referral program — if you missed it, check out our recent post about newsletter referral programs.
53% of digital publishers witnessed positive revenue growth in Q3 2020, boosted by a significant rise in subscription revenue
"The shift to subscription revenue has gained serious momentum."
"Zach Seward, CEO of Quartz, talks about memberships and advertising, and the Quartz mission to make business better."
📝 Modern publishing
"Most media produce too much content. Doing less is sometimes the better strategy, as it turns out."
"What does ‘engaged’ journalism mean for you, your audience…and your bottom line?"
📬 Email newsletters
Develop a unique focus, make sure you have a clear value prop, and make sure people know about you!
“It’s much easier to find brands doing a bad job than brands doing a good job,” says Dan Oshinsky, who's launched newsletters for the New Yorker and BuzzFeed.
Register for the Knight Center's online course which will be held from February 22 to March 21, which takes a look at fundamental skills required to launch and maintain a newsletter through a standard product life cycle.
"Tech utopianism and tech hubris appear more thoroughly intertwined today than ever, and John Perry Barlow’s cyberlibertarian visions echo in the policy debates of today."
Find out why your favorite magazines are morphing into books!
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