Team Ghost

Working alone can be peaceful. You don't have to worry about anyone else, and you can expect the expected, but doing everything yourself can only take your business so far. If you've got big publishing dreams, you need a dream team to help achieve them. This

When laying the foundation for your publication, it can be exhausting to figure out what structures to invest in and which systems will meet your customers' needs. How do you know what will be a benefit, and will that benefit eventually turn into a limitation? The pressure is pressuring,

Every legend has a beginning, and every publication starts at zero. When making the tall leap to run your own blogging business, things can feel a bit up in the air. You've got the skills, the content, and the personality, but you don't yet have the

When it comes to gossip, it's wise to remember that other people's opinions of you are none of your business... unless it's positive gossip, of course. Who can resist being referred to favorably? This week's newsletter is about why referral programs are

Well hello there! We trust you've had a week full of achievements and a weekend to recharge. Dive in for your routine dose of ideas and innovation  from across the creator economy — best served hot 🍕 💬 In this week's issue: * Internal change – How to take back control

Welcome back everyone, hope you're having a great Sunday. This week's top stories come from a number of different corners of the creator economy universe, so hopefully there's something in here for everyone. Enjoy 🗞️ 💬 In this week's issue: * Copy or content. What&

Welcome back to your weekly roundup of the top ideas and stories in the creator economy. We took a short break last Sunday as the Ghost team got together for our annual retreat (which means cool things are coming soon 🤫). We're excited to be back. Let's

Happy Sunday everyone! Grab a drink and dive into this week's roundup which is packed full of newsletter growth stories and tips ☕️ 💬 In this week's issue: * From 0 to 1k — How one publisher hit the 1,000-subscriber milestone without a pre-existing audience. * Content formatting is important,

Welcome back! Hope you're having a relaxing Sunday. This week's roundup is all about reader engagement and community, with a side-serving of AI tips (mmm... roboty). Let's tuck right in 🍴 In this week's issue: * An audience determines the success of the creator.

It's officially springtime! A season all about new beginnings, allergies, and butterflies 🦋. During this time of revival, newsletters are also having a moment of resurgence. We love to see it! 💬 In this week's issue: * Our latest email feature updates unlock many different email possibilities, here'

Happy Sunday everyone. This week's issue is packed full of tips for you can use to boost conversions and increase email open rates. Nice. Let's do some magic! 🤫 New stuff landing in Ghost in the coming weeks — if you don't want to miss out,

Welcome back! Whether you're a seasoned subscriber or a new addition to our community, we're thrilled to have you here. If you're eager to learn how to cultivate and keep a loyal audience, you won't want to miss out on these insights.

Happy Sunday, Ghosties! (No? We're still workshopping a fandom name.) Welcome to issue #240 of your weekly roundup of emerging trends and ideas in the creator economy. This week's top stories come from three different corners of the publishing universe. So, aim for the stars, and

Is it just us, or is it often harder to write a one-liner for your marketing than it is to write an entire newsletter? Marketing copy is super important, it's your elevator pitch to the world, but it's not always easy to write — so we'

It's estimated that there are more than 50 billion indexed web pages on the internet today, making it more complex than ever to get your voice heard, despite all the technologies that are supposed to make it easy (we're looking at you, Twitter Blue). The solution?