Fresh new look,
even more power.

Build a website, publish posts, send newsletters, grow an audience, sell premium subscriptions, create a sustainable business around your creative work. Ghost 4.0 does it all, and so much more.

The Ghost dashboard

The dashboard you've been waiting for. Your new control panel, with detailed stats on audience engagement and business growth. See what's working at a glance, and get recommendations for where to go next.

Native Themes

Create your unique home on the web. Enjoy a library of all-new official Ghost themes. You can preview and install them with a single click. Not a zip file in sight.

Browse the new library →

Advanced Creator Tools

Publish by web & email newsletter. An editor built from the ground-up for professionals. Calm by design, with advanced workflows by default. No more suffering through clumsy toolbars or drag & oops. Immerse yourself in the story with an interface that's invisible until you need it, and powerful when you do.

The Ghost editor The Ghost editor The Ghost editor

Grow your audience

Transform clicks into contacts. Until now, building a publication with memberships and subscriptions has been difficult and complicated. Ghost makes it easy, with native signup forms that work on any site.

MRR chart

Subscription Commerce

Fund your work with subscription revenue. Connect your Stripe account and offer premium content to your audience. Our creators are already making over $5 million per year, while Ghost takes 0% payment fees.

Native Analytics

Understand what's working. Native engagement analytics so you can understand what content is getting the most attention, and who your biggest fans are.

The Ghost editor

Powerful Integrations

Will it play nicely with my other tools? Referral programs, push notifications, social sharing, payment gateways, A/B testing, desktop editors, mobile apps, comments. Yes.

Dark Mode

Black is the new black. Of course you can still turn out the lights for those late night editing sessions.

The Ghost editor

$9 Starter plan

It's never been easier to start with Ghost(Pro), now with an even more affordable base plan. Get your site up and running in just a few clicks.


Concierge team

Want to switch to Ghost from another platform? Our concierge team will migrate all your content, subscribers and paid subscriptions — Free.

But wait there's more

Experts directory

Looking for help creating your site and growing your business? Find certified freelancers and agencies to do custom design and development work on your site.

Free steak knives

Content snippets

Save any content in Ghost as a re-usable snippet. Forget media galleries. It's an everything gallery. Images, quotes, post outlines, embeds, whatever you use most.


And so much more

Better performance. Better SEO. Better structured data. Better theme options. Ghost 4.0 is the biggest update we've ever shipped as we continue to build a platform for the future of distributed, independent publishers. Don't settle for centralised. Own your future.

See the full Ghost 4.0 changelog → Sign up now — free →